Just go to your magento admin panel and then CMS -> Static Blocks
Now click on Add New Block button below and there will be a New Block form with some required fields. Now fill up all the required fields and save. Congrats! you have created your new static block . You have an identifier for your static block that you should remember for the next step. Now you can call your static block using the code below
at anywhere in your template. You must replace setBlockId(‘yourIdentifierNameHere‘) “YourIdentifierNameHere” with your created Static Block’s identifier name.
[It may help you :D]